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Q.

In Order to get feedback about its recently launched immunity-boosting Ayurvedic Medicine Akash Limited conducted on online survey using a questionnaire, to gather customer views and opinions. Identify the Marketing function being used by Akash Limited.

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a

Standardisation

b

Product Designing

c

Customer Support Service

d

Gathering and analysing market information 

answer is D.

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Detailed Solution

Gathering and analyzing the information about the service or product supplied to the customer is being done by the company. This data often consists of: Sales reports. Results from past campaigns.
 

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